What matters most extends far beyond surface-level changes. Recognizing these complexities proves important for leaders planning to stay ahead.

A critical observation comes from our reporting: what succeeded in the past often fails currently or ahead.

The difference between winners and losers increasingly comes down to how quickly organizations can adapt their practices.

What industry analysts failed to anticipate is the pace of change. Starting with early pilots, the industry has seen rapid growth in the broader sector.

Key Points

• Industry guidelines are transforming the way that organizations manage operations.
• Conventional wisdom about performance need fundamental rethinking.
• Competitive advantage relies less on particular platforms and increasingly requires team capability.